Serendipity Online Marketing

Blogging to keep your clientelle updated

For many, blogging and Tweeting is now a daily exercise but for others, neither blogging nor Tweeting is even a consideration. Businesses and individuals make use of both as a source of information as well as encouraging dialogue. Keeping your clientelle updated with all your news is important, particularly if you are planning a promotion or event. Here is some help if you are having a bit of trouble in knowing where to begin.


Social media continues to evolve at breathtaking paces.  It’s becoming increasingly challenging for business professionals to decipher which endeavours reap rewards and which merely consume unnecessary time and energy.  With so many quick and easy social media options at our fingertips, many businesses are underestimating the importance of blogging.


What is a blog?  

A blog is a website that enables individuals and companies to share their unique perspectives on the topics of their choice with their readers.  Blogs can be used for infinite possibilities.  For example, a business owner can share news about his company, a mother can share news about her family, a celebrity can share news with fans and the list goes on.

Why are blogs so important?  

Blogs are capable of delivering an authoritative voice for companies, one that showcases its values.  They provide potential customers with the ability to learn about a company through the voices of its stakeholders.  Blogs also enable customers to keep up to date about what’s new and interesting….More at Blogging for Business Success | Learn the Secrets to Online Success

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