๐๐ง ๐๐ซ๐๐ฌ๐ญ๐ข๐ ๐๐ข๐ฆ๐๐ฌ ๐๐จ๐ฎ ๐๐๐ฏ๐ ๐๐จ ๐๐๐ค๐ ๐๐ซ๐๐ฌ๐ญ๐ข๐ ๐๐๐ญ๐ข๐จ๐ง๐ฌ โ ๐๐จ๐ฉ๐ฒ๐ซ๐ข๐ ๐ก๐ญ ๐๐ซ๐ฎ๐ฌ๐๐๐ ๐๐๐ฒ ๐

If you have been following my posts on LinkedIn about Copyright Infringement, you will know that this is subject that I am very concerned about. Not because of the problem that I am facing, but because I am worried that there are, so it seems to me, some unsavory companies around that will happily chase […]
๐๐ก๐๐ซ๐ ๐ข๐ฌ ๐๐จ๐ซ๐ ๐๐ก๐๐ง ๐๐ง๐ ๐๐ฒ๐ฉ๐ ๐๐ ๐๐ฉ๐ข๐๐๐ซ ๐๐ง ๐๐ก๐ ๐๐๐

๐ผ๐ฃ๐ ๐ฃ๐ค๐ฉ ๐๐ก๐ก ๐ค๐ ๐ฉ๐๐๐ข ๐๐ง๐ ๐ฎ๐ค๐ช๐ง ๐๐ง๐๐๐ฃ๐๐จ.. #SEO professionals like me LOVE spiders (the little electronic critters that go around the internet collecting data for Google etc), tempting them to call and โreadโ the pages of the websites under our care. We even place signposts (links) to them to make sure they get found […]
All Major 2021 Google SEO Updates

Summary Google updates its rule set thousands of times a year, but most have only a minor impact on the results. Some, however make a huge impact and are called Core Updates ย there being three in 2021. These were released in June, July, and November, with another one possibly being put into the wild in […]
Why Do SEO Campaigns Fail?

I recently ran an LinkedIn Poll to see how effective peoples SEO Campaigns had been. It did not come as a surprise when the number of โsuccessesโ was far lower than those that failed, the figures showing that some 80% of campaigns were considered to be a failure. The reason it was no surprise for […]
New Words Associated to the SEO Acronym

SEO is a well-known acronym, the 3 letters commonly being associated with ๐earch ๐ngine ๐ptimisation This is fine and dandy, but it does not really say what it is all about? When you think about it, SEO is all about obtaining places in Googleโs listings for a relevant target phrase But how is […]
Of Hover Flies and Websitesโฆ

Next time you are in the garden, be sure to keep an eye out for the hoverflies. These wasp-like creatures are a common sight in a UK garden and, as their name suggests, can be seen hovering above flowers and, well, when it comes to it, just about anything they can find. But look that […]
๐๐๐ฒ ‘๐๐’ ๐ญ๐จ ๐๐ซ๐จ๐๐ก๐ฎ๐ซ๐ ๐๐๐ ๐๐ข๐ญ๐๐ฌ !!

I have been working in the SEO world for over 20 years now and canโt remember just how many times I have been told, by a prospective client, that they are not interested in increasing the number of times their website is viewed. It’s just a Brochure website they say, just there as โyou have […]
So How’s Your Website Floating Then?

We all know that icebergs only show a small fraction of themselves above the waves, most being concealed below. The unfortunate thing is that the same thing is true for websites that are not โtrustedโ by Google. This is not a total disaster, as some of the pages will appear in the listings […]
STOP PRESS – Google World Defies The Laws of Physics

A World Where House Bricks Float on Water Anyone who has read a book by Terry Pratchett will believe that such a world could exist And theyโd be right, because thereโs one that we enter every day Itโs the World of Google Let us assume that Google is an ocean, and that websites are โrankedโ […]
Google โThe Fortune Tellerโ – Are They Trying To Tell You Something?

Google may well be giving you an insight into your future.. Imagine you are sitting across the table in Madame Googleโs tent. You cross her hand with silver (most of us do this with Google every day..) and wait. She stares into her crystal ball and intones. โAh, the smoke is clearing. I can see […]